Drive peer-to-peer recognition with customers at the heart
A digital, social, mobile and print campaign to create a buzz
Doubled nominations from the previous year
Our challenge was to encourage 5000 employees across an insurance intermediary to get involved in the 2nd annual Excellence Awards through peer-to-peer nominations to recognise colleagues who had gone the extra mile for customers.
The success of the nomination process was down to everyone – not just leaders. Timescales were extremely tight to shape and deliver a multi-media campaign.
We developed a digital, mobile, social and print campaign including:
The results were outstanding – with double the number of nominations from the previous year for individual and team awards, which were all high quality submissions.